From humble beginnings Springbok Atlas has been a household name for generations for day tours and long distance tours for local and international travelers. It was established in 1946 as a small local tour company offering tours into the Kruger National Park for school children during the weekends and school holidays. Today Springbok Atlas Tours & Safaris is owned by Cullinan Holdings and is headed up by CEO Glenn McKeag, who has been with the company for nearly thirty years.