The sixth edition of the premier Swahili International Tourism Expo (SITE) will kick off on Friday this week for a three-day exhibition of tourist products, travel services and policy making strategies targeting the development of tourism in Tanzania, East Africa and the rest of Africa.

Set at the Mlimani City Grounds in Tanzania’s commercial capital from Friday, October 21 to Sunday, October 23, the exhibition will target mostly tourism and travel trade companies from East Africa and the rest of the continent.

The exhibition has a character of a business networking event for the tourism industry, with components of a social nature to attract local people, families and expats, organizers said.

More than 200 exhibitors and 350 international buyers from around the world are expected to participate in the event.