Africa Welcomed 74 Million Tourists in 2024

An estimated 1,4 billion tourists travelled internationally in 2024, indicating a virtual recovery (99%) of 2019 pre-pandemic levels, according to the latest World Tourism Barometer from UN Tourism. This represents an increase of 11% over 2023, or 140 million more international tourist arrivals. The results were driven by strong post-pandemic demand, robust performance from large…

New African Union-Themed Village in Ethiopia

Kuriftu Resort & Spa has recently launched the African Village – a new addition to its hospitality portfolio in Ashewa Meda on the outskirts of Addis Ababa. Designed to celebrate Africa’s cultural diversity and unity, the African Union-themed resort features 54 luxury villas representing different African nations. The African Village is equipped with nine conference…

New Sarara Wilderness Now Open

Sarara Wilderness – is officially open and welcomed its first guests to great success over the New Year! This exciting addition expands our portfolio with even more immersive wilderness experiences.  At Sarara Wilderness, we embrace the thrill of an exquisite tented stay in the heart of the wilderness, exceptional wildlife viewing, authentic cultural encounters, as…