Sierra Leone took center stage at SeaTrade Cruise Global 2025, the world’s premier maritime industry gathering celebrating its 40th anniversary, where it was recognized as one of the top emerging cruise destinations.
The National Tourist Board of Sierra Leone, represented by CornerSun Destination Marketing, joined global industry leaders to showcase the country’s growing appeal to cruise lines and travelers. During the event’s keynote address, Sierra Leone was spotlighted for its peaceful environment, pristine beaches, and breathtaking inland landscapes — all contributing to its allure as both a rewarding port of call and an inviting escape for cruise staff and passengers alike.
A highlight of Sierra Leone’s presentation was the successful hosting of the Mercy Ship, whose crew praised the country for its tranquil setting and meaningful service opportunities. This recognition underscored Sierra Leone’s unique positioning as a destination where tourism and humanitarian engagement intersect.
Tourism Is Life Tours, a trailblazing local operator and leader in sea trade tourism, joined the delegation to promote Sierra Leone’s growing readiness for cruise tourism. Discussions with cruise line representatives revealed strong interest in including Sierra Leone in upcoming 2027 cruise catalogs, signaling rising confidence from the global cruise industry.
Also unveiled was the proposed introduction of a shore pass visa waiver, a strategic move designed to streamline port access and incentivize global cruise liners to include Sierra Leone on future itineraries.
With its stunning natural beauty, serene atmosphere, and proactive tourism policies, Sierra Leone is quickly emerging as a rising star on the West African coast. SeaTrade Miami 2025 proved a milestone moment in raising its profile and unlocking new possibilities in maritime tourism.